Context: During Compile's later years, they produced Puyo-shaped manjuu called "Puyoman." They were super popular, with people going out and buying them even though they had no idea what the hell a Puyo was. It basically kept Compile afloat during their final years.

Now the other day, Sega announced they're bringing Puyoman back.
This is kind of a nothing thing in the west (try finding literally anything about this in English), but it's super huge in Japan.